Course curriculum

    1. Sharin Bhatti

    2. Dhruv Prakash

    3. Tanishaa Bhansali

    4. Harshith Bangera

    1. Hacks to boost engagement with social media copy

    2. The formula to ace headlines for social media copy

    3. How to write CTAs that convert into sales

    4. Tips to create engaging social media content

    5. Building a great social media strategy, step-by-step

    6. The do's and don'ts of an effective social media strategy

    7. Popular trends on Instagram you must follow

    8. Top photo-editing apps for Android and iOS

    9. What are Plandids and why are they trending on Instagram?

    10. The era of videos: Why the world is moving to a video-centred strategy

    11. Types of videos and when to use them

    12. Lights, smartphone, sound, action: Smartphone videography tips

    13. 5 tips to make your Instagram Reels go VIRAL

    14. How Instagram Reels can make your business grow

    15. The top 5 Instagram Reels predictions for 2022

    16. Ways to make the YouTube algorithm work for you

    17. How to get FREE YouTube subscribers

    18. Want to grow your YouTube channel? Don't let these myths stop you

    1. Zoom link for Session 1: 9th May, 2022

    2. Zoom link for Session 2: 10th May, 2022

    3. Zoom link for Session 3: 11th May, 2022

    4. Zoom link for Session 4: 12th May, 2022

    5. Zoom link for Session 5: 13th May, 2022

    6. Zoom link for Session 6: 16th May, 2022

    7. Zoom link for Session 7: 17th May, 2022

    8. Zoom link for Session 8: 18th May, 2022

    9. Zoom link for Session 9: 19th May, 2022

    10. Zoom link for Session 10: 20th May, 2022

    11. Zoom link for Session 11: 23rd May, 2022

    12. Zoom link for Session 12: 24th May, 2022

    13. Zoom link for Session 13: 25th May, 2022

    14. Zoom link for Session 14: 26th May, 2022

    15. Zoom link for Session 15: 27th May, 2022

    1. Writing content that converts

    2. Identifying tone, purpose, and pace

    3. Organising your ideas

    4. Writing effective, emotion-led headlines

    5. Assignment: Work with Kool Kanya on a LIVE project

    6. Techniques to stir up emotion

    7. Tips for persuasive writing

    8. CTAs that get people to take action

    9. Building trust with visual elements

    10. Writing landing pages, emails, captions, video scripts, and press releases

    11. Understanding guidelines & purpose

    12. Aligning the TG, core message, and best practices

    13. Types of Instagram posts - feed, story, video, etc.

    14. Industry terminology - likes, shares, reach, etc.

    15. Assignment: Creating a brand’s bio and boiler plate

    16. Translating the account’s identity into a social media strategy

    17. Ideating and creating engaging content

    18. SEO and keyword research

    19. Soliciting user-generated content

    20. Creating a content marketing calendar

    21. Assignment: Creating a 7-day calendar for the brand

    22. Reviewing the marketing calendar

    23. Using tools for comparison

    24. Setting campaign objectives

    25. Setting measurement metrics for campaigns

    26. A guide on frames and angles for different stills

    27. Using equipment to enhance lighting and frames

    28. Shooting indoors vs. outdoors

    29. Tips to clicking perfect shots

    30. Project: Shoot a photo-story

    31. Plandids and how to click them

    32. Snapseed & Lightroom: LIVE demo

    33. Switching from photography to videography

    34. Why the world is moving to a video-centered content strategy

    35. Understanding what makes video content go viral

    36. Vlogs vs. live action vs. tutorials…

    37. Enhancing light and sound

    38. Camera movements while shooting

    39. How to build a story and bring your vision to life

    40. Project: Shoot a video-story

    41. Smartphone apps to edit videos

    42. InShot: LIVE demo

    43. Mistakes that are holding you back

    44. Why are reels a must -have strategy?

    45. Different types of reels

    46. Reel content hacks

    47. Shooting hacks to remember

    48. Creating show-stopping reels with transitions

    49. Editing reels like a pro

    50. The basics of posting - best practices, timing, etc.

    51. How to go viral

    52. Understanding the YouTube algorithm

    53. Optimising your channel description, banners etc.

    54. SEO tips for video uploads

    55. YouTube marketing tools you need- vidIQ, SEM Rush

    56. Using YouTube shorts to grow your audience

    57. YouTube live: What it is and how to use it

    58. Why you need YouTube premier

    59. Diverting traffic to your video

    1. Write social media copy that sells: Decks for day 1 & 2

    2. How to build a strong social media presence: Decks for day 1-3

    3. Master smartphone photography for Instagram: Decks for day 1 & 2

    4. Become a mobile video content creator: Decks for day 1-3

    5. Create reels that go VIRAL: Deck for day 1 - 3

    6. Grow your YouTube subscribers: Deck for day 1 & 2

    1. Write social media copy that sells: Day 1 & 2

    2. How to build a strong social media presence: Day 1 - 3

    3. Master smartphone photography for Instagram: Day 1 & 2

    4. Become a mobile video content creator: Day 1 - 3

    5. Create reels that go VIRAL: Day 1 - 3

    6. Grow your YouTube subscribers: Day 1 & 2
  • 3999/-
  • 75 lessons
  • 70 videos | 30 hours of content

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9th - 27th May | 6 PM IST

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